I know we’re all here to make money. (Yes, profit matters!) But today, I’m inviting you to think deeper about how your values show up—or don’t—in your business.

In this episode, I share how aligning with your values can transform not just what you offer, but how you show up, lead, and serve. These aren’t just lofty ideals; they’re the practical foundation for decisions, systems, client relationships, and your sanity.

Have you ever sent a client email at midnight and thought, “There has to be a better way”? (Spoiler alert: there is.)

In this episode, I’m joined by the fabulous Crystal Eva, a fractional COO and online business manager who’s all about streamlining systems and reclaiming time. We talk real talk about automation—what it is, what it isn’t, and how to get started without making your brain melt.

In this episode, we’re diving into one of my favorite topics: automation. But before you panic or picture some overly complicated tech setup, let’s get real—this is all about the simple stuff that makes a huge difference.

In this episode, I sit down with Dr. Daisy Valentin—accounting and finance expert, business consultant, and unapologetic NASCAR fan—to dig into the (often intimidating) world of money for small business owners.

We talk about all the things most of us wish we had learned way earlier in our entrepreneurial journey, especially if you’re a solopreneur or running a women-led, non-traditional business. Daisy brings real talk, decades of experience, and practical strategies that will help you better understand your numbers—and actually feel empowered doing it.

If you’ve ever wanted to curl into a ball after hearing the words SPF, DKIM, or DMARC—same. But these settings can make or break your email deliverability, and I’m here to help you not ignore them.

In this episode, I break down the confusing world of email authentication in a super clear, non-techy way—so you can stop wondering why your emails keep landing in spam and actually feel confident about your setup.

What if the key to building a thriving business wasn't about working harder—but working in a way that actually fits you?

In this episode, I chat with integrative alignment coach and certified human design specialist Matalya Onuoha about how understanding your human design can change the way you build your business—from offers to operations to how you show up (or don’t) on social media.

In this episode, I'm getting real about something that makes most of us squirm: pricing. Specifically, why I charge $265 for a strategy session and why your expertise is probably worth way more than you're charging.

If you’ve ever had that “what if someone takes my business name?” feeling, this episode is for you. I sat down with trademark attorney Sarah Waldbuesser of Destination Legal to cut through the legal jargon and get real about protecting your brand. We talk about what a trademark is (and isn’t), how to know when it’s time to get one, and how to avoid common mistakes that could cost you big down the road.

If your CRM makes you want to throw your laptop out the window… it might be time to talk. In this episode, I’m breaking down the signs your tools have stopped working for you, why we drag our feet on switching, and how to make the leap without losing your sanity.

We’ve all heard the rumors: “Facebook groups are dead.”

Spoiler—they’re not. They’ve just evolved.

In this episode, I’m talking with Michelle Vroom—business coach, community builder, and someone who’s been using her Facebook group to grow a multi-six-figure business for years (and isn’t planning to stop anytime soon).

Hiring support for your business can be a total game-changer—or a total headache. If you've been thinking about bringing someone on (even just a few hours a week), this episode will walk you through the things I’ve learned after two decades of hiring—both as a business owner and from years working in management and as a recruiting business assistant.

You ever think about how branding is basically dating?

If not—get ready to have your brain lit up. In this episode, I chat with brand strategist and unapologetic dating-analogy lover Hunter Myers of Verdure Design Co. We get into the juicy details of how relationship marketing can help you build a brand that not only looks cute... but keeps clients coming back for more.

In this episode, I’m getting into something I’m super passionate about—continuing education for business owners. Because yes, we should all be learning as we grow… but we also don’t need to drown in a sea of unread newsletters, abandoned courses, and “maybe someday” content.

So here’s the scoop, straight from my experience and an idea sparked by a long-time biz connection.

This one’s for all of you hiding behind your laptop, hoping no one notices you haven’t posted since May. I sat down with the brilliant and refreshingly real Megan Hamilton to talk all things visibility in your business.

This episode is a little different, y’all—because BizMagic just turned 8 years old! 🥳

So I’m throwing a party in podcast form. This one’s part celebration, part reflection, and part storytime about how this wild business of mine came to be—and what I’ve learned (and unlearned) along the way.

Today we dig into how to keep your business seen—even when you’re running on empty—thanks to the brilliant Marketing Minimum framework from Shari Balouchi. We cut through the shiny fluff and get down to bite-sized strategies that actually stick.

Today we’re talking about one of my favorite sanity-saving business moves: optimizing the tools you're already using.

This isn’t about adding more to your plate—it’s about doing more with less.

Inside this episode, I walk you through exactly how to clean up your tech stack and streamline the backend of your business without going down another software rabbit hole.

Let’s talk about the three little letters that give a lot of business owners the ick: SEO.

This episode is NOT another jargon-packed, algorithm-fueled stress spiral. Instead, I sat down with Jodie Mitchell from Nowhere to No 1 to break SEO down in a way that actually makes sense and feels doable.

If you’ve got a website (or you’re trying to build one without burning it all down), this episode is for you. I’m breaking down the 12 must-haves every small business website should include—plus some bonus best practices to help you get more conversions and create a better experience for your people.

Today on the BizMagic Podcast, I’m joined by the amazing Melissa Rich of Virtually Done Systems—workflow queen and systems whisperer for creatives who swear they “just aren’t systems people.” Spoiler: They are. And you are, too.

We’re diving into the behind-the-scenes dream team duo: your CRM and your Project Management tool. If you’ve ever felt like you’re duct-taping your biz together with a handful of random tools and a prayer, this one’s for you.